Heritage Tourism in 2021: The National Trust

Compiled by © David Gill

The visitor figures for the National Trust in 2021 are now available. The top 10 NT locations attracted 4.3 million visitors: the most popular was Attingham Park with 597,154 visitors, followed by Cliveden with 553,041. These same ten properties (except for Clumber Park where the information is not easily accessible) attracted 4.6 million visitors in 2019, and 3.2 million in 2020. The figures for 2021 are higher than those for 2018 (4.2 million).

Compiled by © David Gill

The top 20 National Trust properties attracted 7.2 million visits in 2021, up from 7.6 million for the same 20 in 2019.

Heritage Tourism in 2021: An Overview

Details of the impact that the pandemic has made on the heritage sector is becoming clear. Visitor figures for 2021 are now available. The top 10 properties in 2021 for the National Trust, National Trust for Scotland, English Heritage, Historic Environment Scotland, Historic Royal Palaces, and the Treasure Houses of England are collated here: 51 properties in all.

The National Trust has recovered best best with 4.3 million visits to its top 10 properties, down slightly from 4.6 million visits to the same 10 properties in 2019. In contrast Historic Royal Palaces attracted just over 1 million visitors in 2021, down from 4.5 million in 2019.

These 51 properties attracted 11.7 million visitors in 2021, compared to 21.8 million in 2019 (7.7 million in 2020).

Mwnt: Heritage Crime in Wales

Mwnt © David Gill

During December the small church at Mwnt in Ceredigion was vandalised not just once but twice (“Mwnt church vandalism prompts £20k fundraising appeal“, BBC News 3 January 2022). Windows and the entrance to the churchyard were damaged. These vulnerable structures need public protection.

A JustGiving page has been set up to help fund the restoration.

Hadrian’s Wall 1900 Festival

Walltown Crags © David Gill

2022 marks the 1900th anniversary of Hadrian’s Wall and there will be a year of celebrations for this UNESCO World Heritage Site.

Sign up to get news about events and join the virtual walk along the Wall.

Full details: 1900 Festival

New York’s Metropolitan Museum of Art to remove ‘Sackler’ name

New York, Metropolitan Museum of Art © David Gill

It is being reported that New York’s Metropolitan Museum of Art will be dropping the name ‘Sackler’ on galleries and exhibits (“New York’s Met museum to remove Sackler name from exhibits“, BBC News, December 9, 2021).

“The seven exhibition spaces bearing the Sackler name include a wing housing the famous Temple of Dendur, an ancient Egyptian temple commissioned by the province’s Roman governor.”

Does this mean that other galleries in the museum will be renamed?

Heritage, levelling-up and the Thames Estuary

Hadleigh Castle, Essex © Caroline Gill

Four key reports are encouraging us to rethink heritage on both sides of the Thames Estuary. The RSA Heritage Index (2020) provides the data arranged by local authority to explore the contribution heritage makes in a locality. In particular, the accompanying report, Pride in Place by Hannah Webster, identifies the authorities along the Thames Estuary as having ‘heritage potential’. In other words, these areas rank highly in terms of heritage assets, but not so well in terms of heritage activities.

The RSA data for heritage in the two counties of Essex and Kent (and with sections on the Thames Estuary) are further explored in two reports by David Gill and Peter Matthews that have been issued by the Centre for Heritage at the University of Kent (2021). These three heritage reports can now be read against the Thames Heritage Levelling-up Data Atlas (2021) that was commissioned by the Thames Estuary Growth Board. This Atlas explores ten indicators in order ‘to help understand social outcomes and inequalities in a consistent way across the Estuary’.

Can the data from these reports form the starting point for interventions that would help to ‘level up’ local populations especially around the theme of health and well-being? This is particularly important as there is a strong correlation between higher levels of neighbourhood deprivation and lower arts, cultural and heritage engagement (Mak, Coulter and Fancourt 2021), and a significant body of research has demonstrated that the arts and culture can potentially impact both mental and physical health (Fancourt and Finn 2019).

In the Atlas section on ‘Health and Wellbeing’, Canterbury and Brentwood have the most active populations: only 17 and 20 per cent of the population take exercise for less than 30 minutes each week. (The average for England is 25 per cent.) Both these authorities perform well in the Heritage Index for England, ranking at 67 and 123. Specifically, Brentwood is ranked at 25 in the theme of Parks and Open Spaces, and at 95 for Landscape and Natural Heritage, while Canterbury is ranked at 223 and 35. While this could suggest that certain types of heritage asset promote good health through the provision of space for exercise, Castle Point is ranked at 52 in the Heritage Index, but 30 per cent of the population take exercise for less than 30 minutes each week.

The Atlas suggests that Canterbury, Dartford, Castle Point, Brentwood and Rochford, have better mental health than the average for England (17%); Canterbury, Rochford and Castle Point are in the top 100 in the Heritage Index for England. In addition, authorities in the Thames Estuary have a good level of Life Satisfaction with several authorities above the average for England (7.66 ex 10), notably Swale (7.78), Rochford (7.91), and Castle Point (7.99). This may reflect access to heritage assets. Rochford was ranked at 4 in the Heritage Index for Landscape and Natural Heritage; and Castle Point and Swale performed well in the rankings for Parks and Open Spaces (16/27) as well as Landscape and Natural Heritage (20/26).

Two Tree Island, Essex © David Gill

The Levelling-up Atlas and the Heritage Index offer an invaluable starting point for understanding the link between heritage, and health and well-being. The data from the reports should be used by policy-makers to inform the levelling up agenda along the Thames Estuary, but it is clear that there needs to be further research into the way that local populations engage with heritage, and what can be done to improve the local assets for the wider benefit of the local population.

Professor David Gill (University of Kent) and Phil Ward (Eastern ARC)

This post was prepared for the Heritage Alliance debate, “Levelling Up: What does it mean for heritage?”, 30 November 2021.

Sutton Hoo: The Royal Burial Ground

© David Gill

The ground level view of the royal burial ground at Sutton Hoo is completely different to that obtained from the new viewing platform. Visitors may be unaware that the site is criss-crossed by glider ditches that were cut during the Second World War.

Sutton Hoo: a new perspective

Sutton Hoo
Sutton Hoo © David Gill

The new viewing platform at Sutton Hoo provides wonderful views over the burial ground. The mound that contained the key ship-burial is closest to the platform, but it is now clear to the viewer that the mound is placed in a much wider funerary setting. The mounds take on new forms seen from this height.

From the other side of the platform it is possible to see the Deben and Woodbridge, giving a sense of the proximity of the burial-ground to the river.

The temporary tower had provided some new vistas of the mounds but this new platform places the visitor in one of the key locations.

Heritage and the Economy: East of England and the South East

Framlingham Castle © David Gill

The economic value of heritage is not always recognised. The report on Heritage and the Economy 2020 by Historic England makes the point that heritage in England directly generated £14.7 bn GVA in 2019 (and £36.6 bn GVA taking into account direct, indirect and induced income), and directly created 206,000 jobs. Taking direct, indirect and induced GVA, the total generated by heritage for 2019 was £36.6 bn, and created 563,509 jobs.

The dataset accompanying the report, Heritage Economic Estimate Indicators, shows that the heritage sector generated over £5 bn directly and indirectly in the East of England and the South East, and £8 bn if induced income is taken into account. This regional amount represents approximately 20 per cent of heritage GVA for England.

East of England and the South East

The sector also provided over 80,000 jobs, directly and indirectly in the two regions in 2019; taking account of the induced element, this rises to 140,000 regional jobs in 2019. This regional amount represents some 25 per cent of the heritage jobs in England.

East of England and the South East

A healthy heritage sector is one of the keys for the recovery of the national economy.

English Heritage: Top 10 Castles

Bolsover Castle © David Gill

English Heritage has been asking its members for its top 10 castles. The list consists of: Dover, Kenilworth, Tintagel, Bolsover, Portchester, Warkworth, Dunstanburgh, Carisbrooke, Middleham and Beeston.

Many of these would be in my personal top 10 English Heritage castles especially Bolsover. But what would I want to include? Leaving aside the artillery forts like Pendennis and Tilbury, I would want to consider:

Peveril Castle, Castleton, Derbyshire © David Gill

One of the most dramatic castles is Peveril standing above the Derbyshire village of Castleton famous for its Blue John mines.

Scarborough Castle © David Gill

Scarborough Castle has dramatic views over the bays on each side. It also contains a Roman signal station.

Brougham Castle © David Gill

Brougham Castle lies on the site of a Roman fort on the Roman road that crossed the Pennines.

Farnham Castle © David Gill

Farnham Castle dominates the town.

Castle Rising © David Gill

Castle Rising has a wonderful keep standing within earthworks.

Orford Castle © David Gill

Orford provides magnificent views over the Suffolk coast.

Hadleigh Castle © David Gill

Hadleigh Castle provides dramatic views over the Thames estuary.

Helmsley Castle © David Gill

Helmsley Castle lies on the edge of the Yorkshire market town.

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