I have previously posted about the ALVA Visitor Figures for the National Trust in 2022. I used data for the top 10 and top 20 sites in 2022. I have expanded the sample to look at the top 30 most visit properties. These 30 properties attracted 10.2 million visits in 2022: the same 30 attracted 11.3 million visits in 2019, but up from 7 million in 2020 and 8.9 million in 2021.
Heritage Tourism 2022: Museums in London
ALVA has released visitor figures for 2022. The 10 most visited museums in London have shown an increase since the pandemic: 22.3 million visits in 2022. This is down from 36.6 million visits to the same museums in 2019 (but including the National Portrait Gallery).
Heritage Tourism 2022: National Trust
ALVA has released the visitor numbers for 2022. The top 10 National Trust properties attracted 4.5 million visitors: the same 1o attracted 3.9 million in 2021, and 5 million in 2019. The top 20 National Trust sites for 2022 attracted 7.8 million visitors against 8.1 million visitors for the same 20 in 2019.
Heritage Tourism 2022: National Trust for Scotland
ALVA has released the data for visitor numbers for 2022. The top 10 most visited sites for the National Trust for Scotland attracted 1.9 million visitors: the same ten properties attracted 1.1 million visitors in 2021. This is only slightly down on the numbers for 2019, 2 million (although some visitor figures were not available for St Abbe’s Head for that year).
Data for the top 20 properties in 2022 show a slight increase from 2019.
Note that data prior to 2018 are not available for all the 10 / 20 properties and this has distorted the presentation.
Heritage Tourism 2022: Cambridge University
ALVA has released visitor figures for 2022. The Cambridge University Museums, including the Botanic Garden, attracted 1 million visitors against 534,191 in 2021. This is just below the pre-pandemic number of 1.3 million visitors in 2019. The Fitzwilliam Museum exceeded its 2019 number.
Heritage Tourism 2022: English Heritage
ALVA has released the visitor figures for 2022. The top 10 English Heritage sites attracted 2.6 million visitors against 1.6 million for the same 10 sites in 2021. This is down from the 3.4 million visitors who went to the same ten sites in 2019 prior to the pandemic. Stonehenge has seen the largest recovery from 334,087 in 2021 to 977,316 in 2022: this is still down from 1.6 million in 2019. Clifford’s Tower had record number in 2022 well above the pre-pandemic levels.
Historic Environment Scotland: Visitor Figures 2022
ALVA has released the visitor figures for 2022. The top 10 most visited Historic Environment Scotland sites attracted 2.7 million visitors: the same 1o locations attracted 830,177 visitors in 2021 (though the actual top 10 attracted 855,626). This is still below pre-pandemic numbers: 4.4 million visitors to the same top ten in 2019. Iona Abbey is down from 2019 (63,884 / 55,256), but there is still a gap for major sites: Edinburgh Castle is down to 1.3 million from 2.2 million in 2019.
Heritage Tourism in 2021: Museums in London
The ALVA figures for 2021 allow us to gain a glimpse of visit numbers across the heritage sector. Visitor numbers in London have not bounced back; indeed, they are marginally down on 2020. Is this due to the lack of visitors from outside the UK? Are members of the public concerned about visiting such venues where it is not possible to maintain social distancing?
Such a dramatic drop in numbers (from 36.6 million in 2019 to 7.7 million in 2021) will have an impact on income in terms of special exhibitions, retail outlets and catering. What is not clear is if this will be reflected in the numbers retaining membership of friends’ organisations.
Heritage Tourism in 2021: Historic Royal Palaces
Three Historic Royal Palaces feature in the ALVA visitor figures for 2021. The Tower of London, Hampton Court Palace and Kensington Palace attracted just over 1 million visitors in 2021: this is down from 4.5 million visitors in 2019, and slightly up from 730,816 in 2020.
Heritage Tourism in 2021: Treasure Houses of England
The release of the ALVA visitor figures for 2021 allows us to see how the heritage sector has been responding to the COVID-19 pandemic. The eight properties designated as ‘The Treasure Houses of England’ attracted 2.4 million visitors in 2021: the same eight attracted 1.4 million in 2020, and 3.1 million in 2019.